Danone Baby Nutrition
Developed and delivered a client-specific communications skills training workshop for the marketing and sales teams on communications planning. Training objective was to create communications strategy based on deep consumer understanding, and identifying non-rational benefits for near parity brands.
The case studies and tools you have used made the workshop enjoyable and involving at the same time. Your specifically structured tools helped to review our business challenges from a different angle. It provided us some new insights that helped to clarify the communication strategies for our brands.Orsolya Nagy