Retained as Consultant and Trainer for the marketing department.
(a) Monthly seminar series for the marketing team, on how FMCG marketing and communications concepts can be reapplied to the banking industry.
(b) Consultant in the planning phase of soon-to-be-launched products and services.
(c) Additional assignment to define objectives and strategy for social media usage to connect with specific audiences.
We have worked together with Sam for more than 3 years, Sam has provided very valuable training and seminars about different subjects (from brand building to agency cooperation) for the marketing team at Erste Bank. I liked very much that he had never lost his positive attitude, humour and calmness as he was dealing with different situations. I highly recommend Sam to work with.Agnes Siffel